Monday, August 20, 2007

Nokia-WIFW to reiterate leadership in style & design

Celebrating the 10th Edition of India’s largest Business of Fashion platform – The Wills Lifestyle India Fashion Week announces ITC’S Essenza Di Wills as the Associate Sponsor and Nokia as Gold Partner for the Spring Summer 2008 edition of WIFW from September 5 – 9, 2007.

In line with the 10th Edition, WIFW is proud to present the 10th edition special – ‘Hi-5 Duo’ initiative that targets the growth of upcoming fashion designers and provides a platform for them to showcase their collections for the very first time on the Wills Lifestyle India Fashion Week catwalk.

Welcoming the Sponsor Partners and announcing the list of participating designers, Rathi Vinay Jha, Director General, FDCI said, "FDCI is delighted to have ITC’s Essenza Di Wills as the Associate Sponsor and welcomes Nokia as the Gold Partner for the forthcoming Wills Lifestyle India Fashion Week."

"The synergies between our sponsors and FDCI are better than ever, and we are looking forward to yet another successful edition of WIFW.”

She added “Designers form the epicenter of the fashion industry and we are extremely happy to announce the list of participating designers for the forthcoming event. With the new Hi-5 Duo initiative, FDCI reiterates its commitment to the designer fraternity by creating a platform for emerging designers as well.”

Chitranjan Dar, Divisional Chief Executive, ITC’s Lifestyle Retailing said, “Wills Lifestyle India Fashion Week and ITC’s associationwith FDCI have been growing from strength to strength. We would like to make our relationship with the stakeholders of the event even more deep-rooted and further enhance our participation in the event. We are delighted that Essenza Di Wills, our brand of personal care & grooming products, is coming on board as Associate Sponsor of Wills Lifestyle India Fashion Week.”

Devinder Kishore, Director Marketing, Nokia India said, “Nokia is extremely delighted to once again participate in the Wills Lifestyle India Fashion Week. As fashion and style permeate into the ethos of Indian consumers, Nokia’s association with India’s leading fashion platform WIFW will reiterate its leadership in style and design; committed to connecting people with a passion for fashion.”

The ‘10’ designers who are part of the ‘Hi-5 Duo’ initiative are:
Abhijeet Khanna, Meher Mirchandani and Riddhima, Ashish, Viral & Vikrant, Prashant Verma,Drashta Sarvaiya, Prriya & Chintans, Elisha W Shubhra, Gauri Bajoria, Varun Sardana.

The designers participating at the Wills Lifestyle India Fashion Week Spring Summer 2008 event are:
Abhishek Gupta & Nandita Basu, Abraham & Thakore, Amber Paridhi Sahai, Anita Dongre, Anjana Bhargav, Aparna & Norden Wangdi, Asha Kamal Modi, Ashima-Leena, Ashish Pandey.

Bharat Mehra, Chandni Munjal, Charu Parashar, Deepika Govind, Falguni & Shane Peacock, Gaurav Gupta, Gauri & Nainika Karan, Gunjan & Rahul, Kavita Bhartia, Krishna Mehta.

Malini Ramani, Mandira Wirk, Manish Arora, Manju & Bobby Grover, Manoviraj Khosla, Monapali, Monisha Jaising, Namrata Joshipura, Neelum Narang, Neeta Bhargava, Niki Mahajan.

Pankaj Ahuja, Paras-Shalini, Payal Jain, Poonam Bhagat, Puja Arya, Rabani & Rakha, Raghavendra Rathore, Rajesh Pratap Singh, Raj Shroff & Neetu Gupta, Rajiv Arora & Rajesh Ajmera, Ranna Gill, Renu Tandon, Rina Dhaka, Ritika Bhasin, Rocky S, Rohit Bal, Rohit Gandhi & Rahul Khanna.

Satya Paul, Shalini Gupta, Shantanu & Nikhil, Shyam Narayan Prasad, Siddartha Tytler, Suhani Pittie, Surily Goel, Swapan & Seema, Tarun Tahiliani, Varun Bahl, Vasundhara, Vikram Phadnis, Zeisha Jaffer, Zubair Kirmani.

Source: fibre2fashion.com

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