The cosmo city, which is becoming a fast growing fashion hub, on Friday saw the unveiling of a unique "cocktail collection" of the eternally graceful Indian sari by style diva and noted writer Shobha De.
The exquisite collection, to be showcased at Deepam Silk International, one of the most popular one-stop shops for Indian designer wear here, "has been created for the in-between niche segement that falls between casual and bridal", Shobhaa told reporters launching the collection.
"It is something that can be worn for an evening out, an exclusive dinner or a happening party and is affordable", she said, adding it is targetted not at the noveau riche but the fashion-conscious upper middle class.
The collection came in a rainbow of coloured gerogettes and sensuous chiffons, from muted off-whites and beige to combinations in peacock blue and navy blue, elegant black with cream and white, bright Indian reds, leaf greens and even the bold fuchia pink with orange, yellow and green borders.
The repertoire is "the juxtaposition of traditional,ancient Indian, Japanese and Egyptian motifs with contemporary designs and the embelllishments are crystals and beads and gold thread work keeping in mind the festive season", Shobhaa said.
Three of the desginer saris were auctioned at Rs 25,000 each. The proceeds would go to Parikrama, a city-based NGO which works for street and orphan children.
Source: Hindu.com
The exquisite collection, to be showcased at Deepam Silk International, one of the most popular one-stop shops for Indian designer wear here, "has been created for the in-between niche segement that falls between casual and bridal", Shobhaa told reporters launching the collection.
"It is something that can be worn for an evening out, an exclusive dinner or a happening party and is affordable", she said, adding it is targetted not at the noveau riche but the fashion-conscious upper middle class.
The collection came in a rainbow of coloured gerogettes and sensuous chiffons, from muted off-whites and beige to combinations in peacock blue and navy blue, elegant black with cream and white, bright Indian reds, leaf greens and even the bold fuchia pink with orange, yellow and green borders.
The repertoire is "the juxtaposition of traditional,ancient Indian, Japanese and Egyptian motifs with contemporary designs and the embelllishments are crystals and beads and gold thread work keeping in mind the festive season", Shobhaa said.
Three of the desginer saris were auctioned at Rs 25,000 each. The proceeds would go to Parikrama, a city-based NGO which works for street and orphan children.
Source: Hindu.com
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