The Sri Lankan student Fashion Designers would get a rare opportunity to become international fashion designers, thanks to a global design competition created by lingerie specialist – Triumph International.
Fashion and design students from more than 26 countries around the world including Sri Lanka will compete in the first ever “Triumph Inspiration Award” (TIA). The Award challenges students from prestigious international design schools to create a conceptual showpiece set, comprising an under-wired bra and brief, dedicated to a special design motto ‘Female Fascination’ in its inaugural year.
Jan Rosenberg, General Manager International Sales and Marketing, Triumph International, explaining about the choice of the design motto said that for over 120 years Triumph has been designing and producing elegant and fashionable underwear of excellent workmanship. Their inspiration has always been the people who wear their products closest to the users’ (women) skin. He said that they feel that in the inaugural year, this is an excellent motto for challenging young designers and capturing their imagination.
The contestants will have a once-in-a-lifetime chance of contesting on the global siege with exposure to global media and design houses and present their piece to an internationally renowned jury. The International winner, who will be chosen by distinguished experts from the fields of design, fashion and media and will see his/her showpiece adapted and interpreted by the Triumph design team, leading to series production of the set. In addition, the person will win a cash price of Euro 15,000.
Nearly 30 students from the International Academy of Design and the Department of Fashion Technology of the University of Moratuwa will take part in this Sri Lankan National Competition to be held in May this year. The winner of the Sri Lankan National competition will be flown to China where he/she will meet winners of all 26 national competitions around the world.
To announce this Competition a Press Conference was held at Galle Face Hotel and at this Press Conference, Shalindra Fernando, General Manager, Triumph International Lanka Pvt Ltd said that the contestants at the Sri Lankan National Competition will be given specific training on lingerie design by a panel of experts attached to Design Studios of MAS Holdings and apart from the detailed training, the contestants will be given a detailed factory tour to bring them into a complex, up-to speed on the lingerie production process.
He said that the contestants will therefore come into close contact with a range of industry professionals allowing them to build up vital relationships which will help them as they graduate. Ms Vanessa Hakel, Design Manager, Triumph International, said that when it comes to lingerie design trade one has to think ‘out of the box’ and this is an opportunity to develop their very technical ability. These contestants would get a unique opportunity when they make the factory visit to think how the lingerie garments produced.
Dr Nirmalie De Silva, Course Director, Fashion Design and Product Development Degree, Moratuwa University said that garment designs originally came from other countries, specially from Western Countries. She said that now there is a change in this pattern where Sri Lankan Developers are designing garments suitable for the Western Market and this is a good opportunity.
The Award is unique and Triumph is delighted to announce that the many prestigious schools participating including, Central Saint Martin College in London, UK; ESMOD International Fashion Schools in Munich, Germany and Oslo, Norway, Nelson Mandela Metropolitan University of Technology in Port Elizabeth, South Africa; Metropolitan South Institute of TAFE and Queensland University of Technology both in Australia as well as De La Salle College of St Benilde School of Design and Arts in Manila, Philippines.
(Picture) The Head Table: from left – Ms Ronitha Ratnasekera, Executive MARCOM, Triumph International Lanka; Ms Vanessa Hakel, Design Manager, Triumph International Lanka; Ms Dilani Madawala, Design Manager, MAS Design; Shalendra Fernando, General Manager, Triumph International Lanka; Ms Shaluka Kotagama, Principal, International Academy of Design and Dr Nirmali De Silva, Course Director, Fashion Design and Product Development Degree, Moratuwa University.
left – Ms Ronitha Ratnasekera, Executive MARCOM, Triumph International Lanka; Ms Vanessa Hakel, Design Manager, Triumph International Lanka; Ms Dilani Madawala, Design Manager, MAS Design; Shalendra Fernando, General Manager, Triumph International Lanka; Ms Shaluka Kotagama, Principal, International Academy of Design and Dr Nirmali De Silva, Course Director, Fashion Design and Product Development Degree, Moratuwa University
Source: Lankaeverything.com
Fashion and design students from more than 26 countries around the world including Sri Lanka will compete in the first ever “Triumph Inspiration Award” (TIA). The Award challenges students from prestigious international design schools to create a conceptual showpiece set, comprising an under-wired bra and brief, dedicated to a special design motto ‘Female Fascination’ in its inaugural year.
Jan Rosenberg, General Manager International Sales and Marketing, Triumph International, explaining about the choice of the design motto said that for over 120 years Triumph has been designing and producing elegant and fashionable underwear of excellent workmanship. Their inspiration has always been the people who wear their products closest to the users’ (women) skin. He said that they feel that in the inaugural year, this is an excellent motto for challenging young designers and capturing their imagination.
The contestants will have a once-in-a-lifetime chance of contesting on the global siege with exposure to global media and design houses and present their piece to an internationally renowned jury. The International winner, who will be chosen by distinguished experts from the fields of design, fashion and media and will see his/her showpiece adapted and interpreted by the Triumph design team, leading to series production of the set. In addition, the person will win a cash price of Euro 15,000.
Nearly 30 students from the International Academy of Design and the Department of Fashion Technology of the University of Moratuwa will take part in this Sri Lankan National Competition to be held in May this year. The winner of the Sri Lankan National competition will be flown to China where he/she will meet winners of all 26 national competitions around the world.
To announce this Competition a Press Conference was held at Galle Face Hotel and at this Press Conference, Shalindra Fernando, General Manager, Triumph International Lanka Pvt Ltd said that the contestants at the Sri Lankan National Competition will be given specific training on lingerie design by a panel of experts attached to Design Studios of MAS Holdings and apart from the detailed training, the contestants will be given a detailed factory tour to bring them into a complex, up-to speed on the lingerie production process.
He said that the contestants will therefore come into close contact with a range of industry professionals allowing them to build up vital relationships which will help them as they graduate. Ms Vanessa Hakel, Design Manager, Triumph International, said that when it comes to lingerie design trade one has to think ‘out of the box’ and this is an opportunity to develop their very technical ability. These contestants would get a unique opportunity when they make the factory visit to think how the lingerie garments produced.
Dr Nirmalie De Silva, Course Director, Fashion Design and Product Development Degree, Moratuwa University said that garment designs originally came from other countries, specially from Western Countries. She said that now there is a change in this pattern where Sri Lankan Developers are designing garments suitable for the Western Market and this is a good opportunity.
The Award is unique and Triumph is delighted to announce that the many prestigious schools participating including, Central Saint Martin College in London, UK; ESMOD International Fashion Schools in Munich, Germany and Oslo, Norway, Nelson Mandela Metropolitan University of Technology in Port Elizabeth, South Africa; Metropolitan South Institute of TAFE and Queensland University of Technology both in Australia as well as De La Salle College of St Benilde School of Design and Arts in Manila, Philippines.
(Picture) The Head Table: from left – Ms Ronitha Ratnasekera, Executive MARCOM, Triumph International Lanka; Ms Vanessa Hakel, Design Manager, Triumph International Lanka; Ms Dilani Madawala, Design Manager, MAS Design; Shalendra Fernando, General Manager, Triumph International Lanka; Ms Shaluka Kotagama, Principal, International Academy of Design and Dr Nirmali De Silva, Course Director, Fashion Design and Product Development Degree, Moratuwa University.
left – Ms Ronitha Ratnasekera, Executive MARCOM, Triumph International Lanka; Ms Vanessa Hakel, Design Manager, Triumph International Lanka; Ms Dilani Madawala, Design Manager, MAS Design; Shalendra Fernando, General Manager, Triumph International Lanka; Ms Shaluka Kotagama, Principal, International Academy of Design and Dr Nirmali De Silva, Course Director, Fashion Design and Product Development Degree, Moratuwa University
Source: Lankaeverything.com
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